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6 articles
Yoga is a $37 billion industry in the United States. Ayurveda is showing up in Goop gift guides and Whole Foods supplements. But somewhere between the Sanskrit chants and the coconut oil face masks, a question keeps surfacing: who gets to decide what survives the translation? We went looking for answers — and found a lot of complicated feelings.
For decades, the path was clear: engineering degree, tech job, stock options, done. But a growing number of second-generation Indian Americans are quietly closing their laptops on that script — and building something their parents never saw coming.
A new wave of Indian-American therapists and wellness creators is quietly dismantling one of desi culture's most stubborn taboos. Gen-Z is leading the charge — and they're bringing their reluctant parents along for the ride. Here's what's actually changing inside Brown households when it comes to mental health.
She has a 4.0 GPA, plays violin, volunteers on weekends, and hasn't slept properly in three years. The Indian American 'good girl' is everywhere — and she's quietly falling apart. We spoke to therapists, community advocates, and young women themselves about the mental health crisis that desi families aren't ready to name.
Indian cuisine has officially crossed over — from the strip-mall buffet to the James Beard spotlight, from 'exotic' to essential. But what does it actually mean when a culture's food goes mainstream, and who gets to decide when it's arrived?
From Never Have I Ever to The Mindy Project to Little America, American television has been slowly, awkwardly, and sometimes beautifully learning how to put South Asian families on screen. But are these portrayals actually resonating with the people they claim to represent — or are they still writing for the gaze of someone who's never been to a puja?